eCommerce
City Home

A full-service home furnishing experience

mobile view of city home homepage

// PROJECT OVERVIEW

As City Home is both a physical and online business, improving brand visibility and awareness was critical to their future business development. Increasing both in-store foot traffic and website visits were key priorities. While the primary focus was driving in-store traffic, the website needed to effectively lead any potential customers to a physical location, if possible. 

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// THE ROADMAP

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// OUR FOCUS

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BRAND VISIBILITY

  • Brand-forward visual design
  • Expanded national + regional search visibility
  • Optimized user interface + engagement
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ENGAGEMENT

  • Re-imagined informational architecture
  • Intuitive menus + navigation
  • User-centered visual design
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SALES

  • User-optimized catalog design
  • Intuitive e-commerce experience + design
  • Strong overall SEO performance
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GROWTH

  • Updated visual design + calls to action
  • Improved user pathways + informational design
  • Targeted expansion of user traffic to these pages

// RESULTS

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%
Percentage increase in number of checkouts across all users
%
Increase in revenue from all users
%
Increase in number of checkouts by organic users
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testimonials

We Love Our Partners

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// CONTACT US

Let's see if we're a good fit! We'd love to hear about your Digital Marketing ambitions or Software product ideas.

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