eCommerce
City Home
A full-service home furnishing experience
// PROJECT OVERVIEW
As City Home is both a physical and online business, improving brand visibility and awareness was critical to their future business development. Increasing both in-store foot traffic and website visits were key priorities. While the primary focus was driving in-store traffic, the website needed to effectively lead any potential customers to a physical location, if possible.
// THE ROADMAP
// OUR FOCUS
BRAND VISIBILITY
- Brand-forward visual design
- Expanded national + regional search visibility
- Optimized user interface + engagement
ENGAGEMENT
- Re-imagined informational architecture
- Intuitive menus + navigation
- User-centered visual design
SALES
- User-optimized catalog design
- Intuitive e-commerce experience + design
- Strong overall SEO performance
GROWTH
- Updated visual design + calls to action
- Improved user pathways + informational design
- Targeted expansion of user traffic to these pages
// RESULTS
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“The Nomadic team is phenomenal. When we initially approached Nomadic with our AI Scheduler idea, we knew it was a longshot because of our complex and specific criteria, and would require custom software to meet our needs. They partnered with us and gave us guidance around the features we needed to Read More…
Hope Buttitta
Director of Operations + Finances, Grassroots Outdoor Alliance
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Nomadic communicated effectively and properly set and maintained expectations while collaborating with a diverse team to ensure that Directors Mortgage rolled out a top tier enterprise website.
Stacey Schiefelbein
Marketing Director, Directors Mortgage
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I have worked with the Nomadic team on multiple projects and have had nothing but top notch service. They are highly skilled in all things digital marketing from app development to websites to SEO. Not only are they experts in the field, they are also very fair and genuine. Highly recommend.
Lillian Payne
CEO, Click Marketing
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In 2020 when the COVID-19 pandemic struck, a team of CEOs came together to address some critical gaps in the emergency response space and we needed to leverage technology in order to move quickly. The Nomadic team was able to jump into the project and construct the kind of intelligent database Read More…
Emily Breedlove
CEO, Breedlove & Company
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The good people at Nomadic helped us transform our website from a patched-up used car to a smooth functioning Ferrari. They also helped us learn, prioritize, and execute better on activities necessary to maintain our SEO authority – which is critical to our growth. The team was responsive, organized, expert, thoughtful, Read More…
Vivek Menon
CCO, Elite HRV
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We’ve worked with the Nomadic team on numerous projects – they are the quintessential digital marketing veterans. They come to the table with valuable insights, audits, market research, and a precise roadmap for growth. At Storflex, they modernized our branding, launched an enterprise website, overhauled our digital marketing and deployed new Read More…
Kevin Melendy
CEO, StorFlex
“
Nomadic is an invaluable resource and thought leader that has partnered with us have led us through a comprehensive modernization of our digital strategy. They are accessible, proactive, and reliable. With Nomadic leading our web strategy, With their guidance we’ve built a predictable, multi-channel pipeline of organic and paid leads, and Read More…
Matthew Hemenez
CEO, Pneu-Con
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// CONTACT US
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