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Managing International Websites: Subdomain vs. Subdirectory

Managing International Websites: Subdomain vs. Subdirectory

In today’s global business landscape, the creation of international websites is vital to ensure consistent customer experiences and search equity across multiple locations. This strategic approach not only maintains brand integrity but also fosters a seamless user journey irrespective of geographic boundaries. However, managing multiple websites can be challenging. Fortunately, using subdomains and subdirectories can…

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